Mar 10, 2023 | Content Marketing, Digital Marketing, Social Media Marketing
Brand Advocacy Brand advocacy is not new; brands have been using networks and connections to expand and raise awareness through customers for years. This approach has been successful. However, your business’s best advocates can be found even closer to home...
Mar 10, 2022 | Content Marketing, Cookies, Digital Marketing, Email Marketing, Reputation Management, SEO, Social Media Marketing
What are Cookies? Brands worldwide have been utilizing cookies to track website visitors for as long as the internet has been around. These cookies improve the user experience, collect data to help with targeting ads and track website metrics. This has become the...
Feb 4, 2022 | Content Marketing, Digital Marketing, Social Media Marketing
Social and digital media are ever-changing topics that continue to grow as technology becomes more and more advanced. 2022 will be no different, and it is worth making note of what to expect this year. 2021 brought in big changes and huge results, including Facebook...
Dec 28, 2021 | Content Marketing, Digital Marketing, SEO, Social Media Marketing
The winter can be a tricky time to navigate marketing due to all of the holidays and the colder weather. There are many different holidays to celebrate including Thanksgiving, Christmas, New Year’s, and Valentine’s Day, so it can be difficult to decide what kind of...
Sep 27, 2021 | Digital Marketing
Geofencing is a tool that uses GPS, radio frequency identification, Wi-Fi, or cellular data to define the boundaries of a specific geographic area. Once the specified area has been set, consumers can trigger targeted marketing, such as text, in-app notification,...
Sep 20, 2021 | Digital Marketing, Social Media Marketing
Many social media platforms can be useful in SEO and Ad Services, one of them is Instagram. Instagram CEO, Adam Mosseri states that no one algorithm does all the ranking and that each section-Feed, Explore, Reels, and Stories all have their unique algorithms with the...
